Paper label OUT? See how electronic shelf lables can improve retail efficiency

In the day-to-day operations of the retail industry, price tags play a crucial role. However, the traditional paper price tag has gradually not adapted to the needs of the modern market: the update speed of paper labels is slow, prone to error, high maintenance costs and other problems, resulting in a continuous reduction in the cost performance of the operation.

Intelligent electronic price tag has obvious advantages

Alinket smart location cards can be used as electronic price tags in retail scenarios, providing smart electronic price tag solutions for retail locations. Compared with paper price tags, intelligent electronic price tags have obvious advantages:

1. Real-time update

Intelligent electronic price tag can receive real-time price update instructions from the background system, and the price of goods on the front shelf is updated instantly to ensure the timeliness and accuracy of the price;

2. Reduce costs

Traditional paper labels adjust the price once need to update the paper and print again, compared with the intelligent electronic price tag can update the price list indefinitely, the maintenance cost is greatly reduced;

3. Improve efficiency

Intelligent electronic price tags support remote management and control, convenient for retail store managers to operate and maintain, and its rapid update ability can improve the operational efficiency of retail stores;

4. Enhance the experience

Smart electronic price tag full of technology design can enhance the image of retail stores, electronic ink screen can fully display rich product information, enhance customer experience and satisfaction.

The electronic price tag solution introduced by Alinket Technology consists of intelligent card ASC401 with electronic ink display, wireless communication networking equipment, platform system:

Intelligent electronic card ASC401 adopts 3.5-inch electronic ink screen, connects with data gateway based on BLE wireless communication mode, and then connects with background management system through gateway. Each intelligent electronic price tag has a unique identification code to facilitate the background management system for identification and management.

Application scenario and display mode

As a new retail management tool, electronic price marking has many ways to display in the retail industry:

1. Shelf label: as a product label on the shelf, dynamic display of product prices, names and other information. When the price of goods changes, the electronic price tag can be updated quickly;

2. Promotional display: During promotional activities, electronic price markers can be used to dynamically display the price and preferential information of promotional goods to attract customers' attention;

3. Product inquiry: customers can scan the two-dimensional code on the electronic price tag to inquire more product information, such as product specifications, instructions;

4. Inventory management: through the electronic price marking and background system connection, retailers can grasp the inventory of goods in real time, timely replenishment and adjustment of commodity display;

5. In-store navigation: In large retail stores or shopping centers, electronic price markers can be used as navigation signs to guide customers to find the area or shelf of the goods they need;

6. Low temperature goods area: electronic labels can be used at a temperature as low as -30°, which can provide customers with clear price information while ensuring the quality of goods.

In short, the Alinket electronic price tag solution has a variety of flexible application scenarios in the retail industry, and can be customized and optimized according to different needs and scenarios, which can comprehensively improve the customer shopping experience and the operating efficiency of retailers.